A Personalized Strategic Proposal for Keya Veney · CEO in Sneakers
A focused path from clarity and structure to visibility, execution, and revenue.
You Have Already Built More Than You Think
CEO in Sneakers is not a brand in early stages. It is a brand with real experience, real assets, and real authority — ready to be focused and monetized.
25+ Years of Experience
Finance, operations, CRM, sales operations, and business systems
Online Presence
A working website, landing pages, and active funnels already in place
Technology Stack
Go High Level, Calendly, Zoom, Stripe, PayPal, email marketing, and AI tools
Team Support
An apprentice beginning to support lead generation and implementation
Systems should create freedom, not more rigidity.
You are not beginning from zero. You are building from real experience, real authority, and real assets.
What I Heard in Your Application
You are ready to stop sitting in planning and structuring mode. The challenge is not a lack of ideas — it is deciding what deserves your attention first.
Where You Are Right Now
- An unclear niche and message that feels too broad
- Content confusion and launch strategy uncertainty
- Questions about a free community vs. paid membership
- Uncertainty around running a free webinar
- A need for practical lead generation beyond cold calling
- A need for accountability, coaching, and consistent revenue
The Core Issue
The issue is not a lack of ideas, ambition, or capability. You have all three in abundance.
The issue is deciding what deserves your attention first — and then executing against that decision with clarity, consistency, and support.
That is exactly what this proposal is designed to solve.
The Real Gap Is Not Technology
Your tools are not the problem. You already have everything you need to run a modern, scalable business. What is missing is the focused system that connects it all.
What You Already Have
- Go High Level
- A domain and working website
- Landing-page capability
- Calendly, Zoom, Stripe, PayPal
- Email marketing and AI tools
- Support beginning to form
The Missing Link
One focused system connecting your audience, positioning, strongest offer, content, community, webinar, lead generation, follow-up, and sales activity.
You do not need more disconnected tools.
You need clarity, commercialization, accountability, and execution.
Your Brand Has Authority — But It Is Serving Too Many Directions
CEO in Sneakers currently speaks to a wide range of audiences and offers multiple entry points. Each offer can make sense individually. But together, they create a critical strategic question.
Current Audiences
- Small-business owners and solopreneurs
- Entrepreneurs and creatives
- Consultants and busy professionals
- People seeking cashflow, operations, or AI support
- Businesses needing fractional operations leadership
Current Entry Points
- Cashflow Clarity Audit
- Business Operations Audit
- AI and Automation Audit
- Launch Page Build
- Implementation Sprints
- Fractional Business Operations Services
The Opportunity in Front of You
CEO in Sneakers can own a powerful, recognizable position.
You help capable women and growing business owners replace financial guesswork and operational chaos with clarity, simple systems, and sustainable growth.
Replace
- Financial guesswork
- Operational chaos
- Reactive decision-making
- Scattered priorities
- Inconsistent execution
With
- Financial visibility
- Clear priorities
- Simple systems
- Stronger workflows
- Practical execution and sustainable growth
Your website already says it well: you help people move from overwhelm into control through practical systems that work in real life. Now the messaging needs to become more specific, more recognizable, and easier to buy.
What We Are Building Toward
The goal is to position CEO in Sneakers as a clear, trusted, and revenue-producing finance and operations brand. We are not rebuilding your entire business — we are organizing, positioning, and monetizing what is already there.
Defined Audience
One clearly defined primary audience and the most recognizable problem you are known for solving
Focused Messaging
A stronger market position and messaging that makes your value easier to understand and easier to buy
Signature Offer
A focused signature offer with a clear path from entry offer to higher-level support
Revenue Path
A repeatable path from interest to conversation to client, with weekly priorities and accountability
My Recommendation
The Brilliance Brand Print + 12 Weeks of Private Coaching
Based on your application, this is the experience I recommend. You already have deep professional experience, existing offers, a functioning website, a working technology stack, and an apprentice who can support implementation. What appears to be missing most is clear positioning, a focused niche, stronger messaging, a clear offer path, community direction, webinar and launch strategy, accountability, and consistent execution.
Investment
$7,500
Duration
12 Weeks (Sessions)
I understand the move and if we needed to space this out beyond 12 weeks that is fine.
Format
Private Coaching + Strategic Blueprint
Your Brilliance Brand Print
Your Personalized Strategic Blueprint. This is so valuable. It will be a super detailed guide for your entire brand.
The Brand Print is the foundation of everything. Before you can execute, you need to know exactly who you are speaking to, what to say, and what to sell first. This is where that clarity is built.
You Will Know
- Who you are speaking to
- What to say and how to say it
- What to sell first
- What to stop promoting
- What to build next
- How your offers should connect
What Your Brand Print Covers
- Primary audience and focus
- Positioning statement and brand promise
- Core message and signature offer direction
- Offer pathway and content pillars
- Authority themes and profile recommendations
- Community direction and next-step priorities
Twelve Weeks of Private Coaching
Clarity Creates the Plan. Coaching Keeps the Plan Moving.
During our twelve weeks together, I will coach, guide, challenge, review, and refine. I will help you make stronger decisions and keep you from drifting back into endless planning. You or your team will complete the implementation.
Positioning and Offers
Niche refinement, offer structure, pricing, packaging, and messaging review
Content and Launch
Content direction, webinar planning, community strategy, and full launch planning
Sales and Pipeline
Lead-generation strategy, sales strategy, weekly implementation priorities, and progress reviews
Accountability and Feedback
Consistent accountability, problem-solving sessions, and direct feedback on work created by you or your team
Why This Is the Best Fit for You Right Now
You Already Have
- Enterprise-level experience
- Existing services and website
- A working funnel and Go High Level
- A strong operational foundation
- An apprentice ready to support
You Currently Need
- A clearer niche and stronger position
- A simpler offer path
- More focused messaging
- Content and webinar direction
- Accountability and consistent sales activity
This Experience Gives You
- A personalized brand blueprint
- Twelve weeks of private support
- Expert feedback and clear priorities
- Better decisions and stronger positioning
- A practical path toward revenue
Your Four Support Options
Every option begins with the Brilliance Brand Print. The difference is how much strategic support, creative collaboration, and implementation you want alongside it.
Brand Print Only — $2,500
I create the strategic blueprint. You take the strategy and implement it independently. Best for: The business owner who wants clarity but does not need coaching support.
Brand Print + Coaching — $7,500 ★
I create the blueprint and coach you through twelve weeks of implementation. Best for: The business owner who wants strategy, accountability, guidance, and feedback. Recommended for Keya.
Done-With-You — $12,000
I create the strategy, coach you, and actively help develop core assets with you. Best for: The business owner who wants more than coaching and needs hands-on creative support.
Done-For-You — $22,500
I create the strategy, coach you, produce the defined assets, and complete the agreed-upon build. Best for: The business owner who wants the core brand and launch system built for her.
The Difference Between the Options at a Glance
Each level builds on the previous one. Choose the level of support that matches where you are — and how much you want to build together versus independently.
Your Role Shifts With Each Level
At the Brand Print level, you are in the driver's seat implementing independently. At Done-For-You, I complete the build while you focus on visibility, community leadership, and sales.
Recommended Level for Keya
Brand Print + Coaching at $7,500 — you have the assets and team. What you need is the blueprint, the direction, and the accountability to move with confidence.
Done-With-You Brand-to-Revenue Buildout
Hands-On Strategic Collaboration — $12,000
For the business owner who wants more than coaching and needs a creative and strategic partner actively working alongside them to develop the core brand assets.
What We Create Together
- Brand positioning, messaging, and signature offer refinement
- Offer naming, pricing, and packaging
- Website and profile messaging
- One lead magnet concept and copy
- One webinar or workshop framework and messaging
- One launch messaging campaign and email copy
- DM scripts, consultation call structure
- Community positioning, structure, and welcome direction
- Funnel and automation map
What Keya and Her Team Implement
- Technical setup and page building
- Uploading and design execution
- Automation construction in Go High Level
- Scheduling and technology testing
- Ongoing community management
Done-For-You Brand-to-Revenue Buildout
The Highest Level of Support — $22,500
For the business owner who wants the core brand and launch system built for her — so she can focus entirely on showing up, leading her community, and selling.
Brand and Messaging
Brand positioning, signature offer development, website and profile copy, social launch messaging
Launch Assets
One lead magnet with copy and design, one landing page, one webinar or workshop with presentation deck, one launch email campaign
Sales System
DM and sales scripts, one primary funnel, GHL email automation, pipeline setup, booking workflow, client onboarding, lead tracking
Community in GHL
Community name and promise, member spaces, welcome section, start-here experience, onboarding messaging, offer pathway, and automation
The Community Member Journey
Done-For-You Includes One Community Built Inside Go High Level
The community is designed to welcome, orient, and convert members — creating a warm, structured path from first join to paid offer.
Ongoing moderation, daily community management, and long-term content creation are not included in the Done-For-You scope. The system is built and handed to you ready to activate.
Scope Protection for Done-For-You
Done-For-You Does Not Mean Unlimited
The final agreement will define exact deliverable quantities to protect both your investment and the quality of execution. The Done-For-You build is scoped to one focused brand system.
One of Each
- One primary brand
- One primary audience
- One signature offer
- One lead magnet
- One webinar
- One community
- One funnel
- One launch campaign
The Agreement Will Define
- Number of pages, emails, and graphics
- Number of social posts and automations
- Number of workflows and community sections
- Revision rounds and launch-support days
Additional offers, funnels, communities, or campaigns beyond this scope require a separate agreement.
Payment Options
Every option includes flexible payment plans designed to make it easy to begin. Choose the plan that fits your cash flow and your level of support.
The Brilliance Blueprint Only — $2,500
$2,500 paid in full · Two payments of $1,300
Brand Print + Coaching — $7,500 ★ Recommended
$7,500 paid in full · Three payments of $2,600 · Six payments of $1,350
Done-With-You — $12,000
$12,000 paid in full · Three payments of $4,250 · Six payments of $2,200
Done-For-You — $22,500
$22,500 paid in full · Three payments of $7,750 · Six payments of $4,000
What Happens Next
Seven Simple Steps to Begin
Getting started is straightforward. Once you complete these steps, we begin the Brand Your Brilliance process and start moving you from planning into execution.
Select Your Level
Choose the level of support that best matches your needs and goals
Click Accept
Click the button on your personalized proposal page at keya.brandyourbrilliance.net
Choose Payment Plan
Select the payment option that works best for your cash flow
Complete the Agreement
Review and sign your client agreement to confirm the scope and terms
Submit First Payment
Submit your first payment to officially reserve your spot and begin
Complete Onboarding
Fill out your onboarding materials so we can hit the ground running
Begin the Process
We start the Brand Your Brilliance process and move you into action
You Do Not Need to Start Over
You already have the experience. You already have the tools. You already have offers. You already know how to solve real business problems. Now it is time to organize it, position it, and make it easier for the right people to find you, understand you, and buy from you.
It is time to turn CEO in Sneakers into a brand the right people immediately understand, trust, and know how to buy from.
Clear Positioning
A focused message and a stronger offer path the right people recognize immediately
Community with Purpose
A practical launch system and a community built around your authority
Consistent Revenue
Consistent execution, revenue-producing activity, and momentum that compounds
You will choose your payment option on the next page.
Brand Your Brilliance